A comprehensive comparison of eGrow and WATI to help you choose the best platform for WhatsApp automation, ecommerce operations, and team management.
All-in-one ecommerce operations platform with WhatsApp automation, team management, and workflow automation.
WhatsApp Business API platform that automates marketing, sales, service, and support through WhatsApp.
See how eGrow compares to WATI across key features and capabilities to find the best solution for your business needs.
| Feature |
eGrow
|
WATI
|
|---|---|---|
| Primary Focus | Ecommerce Operations & WhatsApp | WhatsApp Business API Platform |
| WhatsApp Support | ||
| Team Management | BETTER | |
| Ecommerce Integrations | BETTER | |
| AI Chatbot | ||
| CRM Features | ||
| Order Management | BETTER | |
| Workflow Automation | BETTER | |
| Free Trial | ||
| API Access |
eGrow offers a more comprehensive solution for businesses that need both WhatsApp communication and ecommerce operations management. While WATI provides a solid WhatsApp Business API platform, eGrow delivers superior team management, order processing, and ecommerce integration capabilities, making it the better choice for businesses looking to streamline their entire operation, not just their WhatsApp communication.
eGrow is an all-in-one ecommerce operations platform designed specifically for online stores. It combines team management, WhatsApp automation, and workflow automation in one integrated solution.
Ecommerce businesses that need to manage orders, teams, and customer communication in one platform, especially those using WhatsApp as their primary communication channel.
WATI (WhatsApp Team Inbox) is a WhatsApp Business API platform that helps businesses automate marketing, sales, service, and support through WhatsApp with a focus on customer engagement.
Businesses looking for a dedicated WhatsApp Business API solution with strong customer engagement features and marketing automation capabilities.
| WhatsApp Feature | eGrow | WATI |
|---|---|---|
| Shared Inbox | ||
| Team Assignment | BETTER | |
| Broadcast Campaigns | ||
| Order Status Updates | BETTER | |
| Chatbot Builder | ||
| AI Agent | ||
| Message Templates | ||
| Ecommerce Integration | BETTER |
Both eGrow and WATI offer robust WhatsApp Business API integration, but they serve different purposes. eGrow excels in operational aspects like order management, team collaboration, and customer service through WhatsApp. WATI focuses more on customer engagement and marketing automation through WhatsApp. While both platforms offer AI agents, eGrow's solution is more tailored for ecommerce operations with order processing capabilities, while WATI's AI agent is designed for general customer support and engagement.
eGrow's WhatsApp integration goes beyond basic communication to provide a complete operational solution. With eGrow, you can manage customer conversations, track team performance, automate order updates, and provide AI-powered customer service all through WhatsApp. This comprehensive approach makes eGrow the superior alternative to WATI for businesses that want to leverage WhatsApp as a central part of their ecommerce operations strategy.
| Ecommerce Feature | eGrow | WATI |
|---|---|---|
| Order Management | BETTER | |
| Team Performance Tracking | BETTER | |
| Shopify Integration | BETTER | |
| WooCommerce Integration | BETTER | |
| Order Automation | BETTER | |
| Marketing Automation | ||
| Lead Generation | ||
| Abandoned Cart Recovery | BETTER |
eGrow is clearly designed with ecommerce operations in mind, offering comprehensive order management, team performance tracking, and operational automation. WATI, while it integrates with ecommerce platforms, focuses more on communication aspects rather than day-to-day operations. If you're primarily looking to manage your ecommerce operations, eGrow is the stronger choice and a superior alternative to WATI, which lacks critical features like order management and comprehensive ecommerce automation.
eGrow's automation focuses on streamlining ecommerce operations with a visual workflow builder that connects to over 30 integrations.
eGrow excels in operational automation that streamlines day-to-day ecommerce tasks, reducing manual work and improving efficiency across the entire business.
WATI's automation is centered around WhatsApp communication with a focus on customer engagement, marketing, and support automation.
WATI excels in WhatsApp communication automation that helps businesses engage customers through personalized messaging and support.
eGrow offers a more comprehensive automation solution that extends beyond communication to include operational workflows, team management, and customer service. While WATI focuses primarily on WhatsApp communication automation, eGrow provides end-to-end automation capabilities that can transform your entire business process, not just your customer interactions. For ecommerce businesses, this means a more efficient operation with fewer manual tasks and better customer experiences.
| Plan | eGrow | WATI |
|---|---|---|
| Free Trial | Not available | 7-day free trial |
| Starter | $29/month | $20/month |
| Professional | $69/month | $49/month |
| Advanced/Enterprise | $129/month | Custom pricing |
| WhatsApp Business API | Included in all plans | Included in all plans |
| Team Members | 3-15+ depending on plan | 2-10+ depending on plan |
| Value for Ecommerce | Comprehensive solution | Communication-focused |
WATI offers a more affordable entry point with its 7-day free trial and lower-priced starter options, making it accessible for small businesses and startups. eGrow's pricing reflects its more comprehensive ecommerce operations focus, with plans that include more team members and advanced features. While WATI is less expensive initially, eGrow provides significantly better value for ecommerce businesses that need operational tools beyond just WhatsApp communication. When considering the total cost of ownership and the value of having an all-in-one solution versus multiple separate tools, eGrow often proves to be the more cost-effective choice for growing ecommerce businesses.
Both eGrow and WATI are powerful platforms that serve different primary purposes. Your choice should depend on your specific business needs:
Ecommerce businesses that need a comprehensive operations platform with team management, order processing, and WhatsApp communication in one integrated solution. If your business relies heavily on WhatsApp for customer communication and you need to manage a team handling orders, eGrow provides the most complete solution and is the superior alternative to WATI for operational efficiency.
Businesses focused on WhatsApp communication, customer engagement, and marketing automation. If your primary goal is to leverage WhatsApp for customer communication and marketing rather than comprehensive ecommerce operations, WATI offers a more focused and cost-effective solution with a free trial option.
For many businesses, the ideal solution might depend on their stage of growth and primary needs. WATI offers a more accessible entry point with its free trial and lower pricing, making it suitable for businesses just starting with WhatsApp automation. eGrow, while more expensive, provides a more comprehensive solution for established ecommerce businesses that need operational tools beyond just WhatsApp communication.
For ecommerce businesses that prioritize operational efficiency, team management, and comprehensive order processing with WhatsApp integration, eGrow offers the more complete solution. Its focus on ecommerce operations makes it the better choice for businesses looking to streamline their order management processes while maintaining excellent customer communication through WhatsApp. If you're serious about growing your ecommerce business, eGrow provides the tools you need to scale efficiently.
Experience the power of eGrow's all-in-one ecommerce operations platform. Streamline your team management, automate your WhatsApp communication, and grow your business faster.
Yes, eGrow offers superior ecommerce features compared to WATI, including comprehensive order management, team performance tracking, and deeper integration with major ecommerce platforms like Shopify and WooCommerce. While WATI focuses primarily on WhatsApp communication, eGrow provides a complete ecommerce operations solution that helps businesses streamline their entire workflow, not just their customer communication.
eGrow is the best WATI alternative because it offers all the WhatsApp Business API features of WATI plus comprehensive ecommerce operations tools, advanced team management, order processing automation, and performance analytics. eGrow provides a more complete solution for businesses that need both WhatsApp communication and operational efficiency. The platform's ability to integrate these functions into a single system eliminates the need for multiple tools and provides a seamless experience for both customers and team members.
Yes, WATI offers a 7-day free trial which can be beneficial for testing the platform. While eGrow doesn't offer a free trial, it provides personalized demos and onboarding support to ensure the platform meets your business needs before committing. eGrow's comprehensive feature set often delivers greater long-term value despite the lack of a free trial.
Yes, WATI generally offers lower pricing than eGrow and includes a 7-day free trial. However, when considering the value provided, eGrow often represents a better investment for growing ecommerce businesses. eGrow's comprehensive feature set eliminates the need for multiple separate tools, potentially reducing overall operational costs. For businesses that need more than just basic WhatsApp communication, eGrow's additional capabilities justify the higher price point.
Yes, eGrow offers migration support for businesses switching from WATI. The migration process includes transferring your WhatsApp Business API connection, contact lists, and message templates. eGrow's customer success team provides personalized onboarding to ensure a smooth transition. Many businesses report completing the migration within a few days with minimal disruption to their operations. Contact eGrow's support team for a detailed migration plan tailored to your specific needs.
Both platforms offer mobile support, but in different ways. WATI provides a dedicated mobile app that allows for basic management of WhatsApp conversations on the go. eGrow offers a responsive web application that works well on mobile devices and provides access to more comprehensive features including order management and team performance tracking. The choice depends on your specific mobile needs - if you just need basic WhatsApp management on mobile, WATI's app might be sufficient, but if you need full operational capabilities on mobile, eGrow's responsive web app provides more functionality.